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OAPS

  1. UM OAPS - Outstanding academic Papers by Students
  2. Faculty of Business Administration

FBA OAPS 2017 : [3] Collection home page

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 3 of 3
Issue DateTitleAuthor(s)
2017Dealing with Bad Customers: A Study of Consequences of Customer Mistreatment and the Moderating Effects of Psychological Capital and Service ClimateCHAN, HIO HEI (陳曉希); Department of Management and Marketing; Faculty of Business Administration
2017How CSR Affects Customer Trust, Brand Image and Behavioral Loyalty? An Empirical Study in Hotel IndustryLIN, XIAO QIAN (林曉倩); Department of Management and Marketing; Faculty of Business Administration
2017Attention and Retail Investors' Behavior in ChinaLEONG, HOK CHON (梁學秦); Department of Finance and Business Economics; Faculty of Business Administration
Collection's Items (Sorted by Submit Date in Descending order): 1 to 3 of 3

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Author
  • 1 CHAN, HIO HEI (陳曉希)
  • 1 LEONG, HOK CHON (梁學秦)
  • 1 LIN, XIAO QIAN (林曉倩)
Subject
  • 1 brand image
  • 1 Corporate social responsibility
  • 1 customer behavioral loyalty
  • 1 customer trust
Date issued
  • 3 2017
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